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Analysis of the production cost of craft beer, what else do you consider?

2020.01.13 Shandong Zunhuang

Benefit analysis of craft beer (take 1000L beer as a column)

1、The amount of barley malt for 1000L craft beer is 220KG, barley malt is 5.0 yuan per kilogram, and the cost of barley malt: 220X5.0=1100 yuan.

2、The hop consumption of 1000L craft beer is 0.6KG, of which bitter flower is 0.4KG, fragrant flower is 0.2KG; bitter flower is 200 yuan/KG, and fragrant flower is 300 yuan/KG; so the cost of hops is: 0.4ⅹ200+0.2ⅹ300=140 yuan (proportion 0.6‰)

3、The amount of dry yeast for 1000L craft beer is 1KG, dry yeast is 2000 yuan/KG, and the cost of dry yeast is: 01ⅹ2000/5=400 yuan (the ratio is 1‰) (5 batches of yeast can be used)

4、The water consumption of 1000L craft beer is 3m³, the water price is 4 yuan/ton, and the water cost is: 3ⅹ4=12 yuan

5、The electricity consumption of 1000L craft beer is 400 kWh, the electricity price is 1 yuan/kWh, and the electricity cost is: 400ⅹ1=400 yuan

6、The labor cost of making a can of wine is 500 yuan

The above items are the total production cost of 1000L craft beer: a total of 2552 yuan,

The cost of craft beer per liter is: 2552 yuan ÷ 1000L=2.552 yuan∕L

1、Daily profit of 1000L craft beer (calculated at 20 yuan/L, 300L sold per day): 300ⅹ(20-2.552)=5234 yuan

2、Monthly profit of 1000L craft beer (calculated in 20 days): 5234ⅹ20=104680 yuan.


Craft beer

Industrial beer

Limit the annual output and pursue the diversity and individuality of beer flavors. Regardless of cost, it usually takes a long time to select high-quality raw materials. The fragrance is rich, the taste is mellow, and the flavor is diverse, suitable for slow tasting. Brewing dogs, monasteries, and light pink elephants are all well-known craft beers.

Large output, industrialized production, cost control through various means, low raw materials, short brewing time. The taste is light and the taste is single, suitable for large mouthful drinking. Most of the Budweiser and Yanjing I usually hear are industrial beer

Craft beer usually contains more types and quantities of malt, yeast and hops, and can be brewed in different styles, such as wheat beer, heavy dark beer, amber beer and fruit beer, etc., all over the world  According to the type, there are nearly 100 a variety of craft beer styles. These craft beers have the characteristics of strong aroma, high content of wort, thick and full taste, higher nutritional value, and high price. The alcohol content of craft beer is mostly above 11 degree, and some intensified craft beer can reach 20 degree

In order to unify the taste of the finished product, the brewing process and style of industrial beer are usually simple, and the fermentation time is extremely short. Therefore, industrial beer has the characteristics of light taste, more bubbles, low wort concentration, low hop content and low alcohol content. The nutritional value and selling price are also low.


Only malt, hops, yeast and water are used for brewing without any artificial additives. Compared with industrial beer, there is more malt content, more hops are added, and the brewed wort has a higher concentration. Usually, craft beer does not need to consider the cost too much when brewing, most will choose the best raw materials to brew

The raw materials also include malt, hops, yeast and water. However, the quality of raw materials of industrial beer is average, and corn, starch, etc. are often used instead of malt to reduce costs, and some cheap auxiliary materials are used to increase malt flavor and bubbles, etc.

The beer wort produced in this way has a very low concentration and a light taste.

Craft beer usually contains more types and quantities of malt, yeast and hops, and can be brewed in different styles, such as wheat beer, heavy dark beer, amber beer and fruit beer, etc., all over the world  According to the type, there are nearly 100 a variety of craft beer styles. These craft beers have the characteristics of strong aroma, high content of wort, thick and full taste, higher nutritional value, and high price. The alcohol content of craft beer is mostly above 11 degree, and some intensified craft beer can reach 20 degree

In order to unify the taste of the finished product, the brewing process and style of industrial beer are usually simple, and the fermentation time is extremely short. Therefore, industrial beer has the characteristics of light taste, more bubbles, low wort concentration, low hop content and low alcohol content. The nutritional value and selling price are also low.


Tailored. Many varieties

Product: Single

Uncertain price

Now the price of industrial beer is also rising (a bottle of wine is 5-8 yuan)


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